Membership Marketing
Every organization needs a strong membership development plan that builds momentum and helps the organization remain relevant. Attracting new members and keeping current ones active can be a challenge. Our team builds a relationship with your existing members and communicates the value of your organization to potential members.
Red Chair Communications creates value-based integrated marketing campaigns that involve digital tactics, direct mail, social media and more to keep your members and volunteers engaged as well as grow your membership through all channels. Specialties include awareness, recruitment, engagement, renewal, and reinstatement.
At AH, we help:
- Create programs to recruit and retain members
- Showcase the value of membership
- Support & promote member educational and networking opportunities
- Research & recommend valuable new products and services
- Review, evaluate & develop membership benefits with volunteer committees & leaders
- Monitor membership trends
- Develop membership brochures & other promotions/collateral
Click below for a sampling of the collateral we create to help our client partners grow.